Vanina
Rossi.

Learning Strategy · Knowledge Management · AI Enablement

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About

I'm a Learning Strategy and Knowledge Design specialist with a background in Education and Communication. For over ten years, I have been designing experiences, programs, and products that connect learning, knowledge, and technology to foster collaboration, knowledge sharing, and continuous learning.

I believe that learning is a social and continuous process. That's why I'm interested in how organizations create and share knowledge — especially in a context where artificial intelligence is transforming the way we access information, build knowledge, and make sense of the world.

My focus is on designing people-centered learning ecosystems where AI amplifies human capabilities without replacing judgment, collaboration, or lived experience. I'm especially interested in building systems that allow knowledge to flow, expertise to be shared, and learning to happen continuously.

I currently work as a Senior Analyst at Mercado Libre, designing learning and artificial intelligence strategies within the Culture and Experience team. Previously, I led Knowledge Management initiatives at IT & Product Academy, helping to structure, share, and make technical knowledge accessible to technology audiences.

At Chicos.net, I designed educational content and projects on digital citizenship and artificial intelligence for students and teachers in Argentina, Uruguay, Chile, and Mexico, in partnership with organizations such as Disney and Plan Ceibal.

For five years, I served as a Digital Pedagogical Advisor in public schools in the City of Buenos Aires, supporting technology integration processes. My first steps in education were as a classroom teacher at Enseñá por Argentina, a member organization of the Teach For All network. My path through education, the public sector, civil society organizations, and the technology industry gave me a cross-sector perspective on how people learn, how knowledge circulates, and how to design environments that strengthen both processes.

I'm particularly drawn to one question:

How do we design organizations where artificial intelligence amplifies human capabilities without replacing critical thinking, collaboration, or continuous learning?

What I build

Learning Strategy

I design learning strategies and experiences aligned with organizational goals, focusing on capability development and continuous learning.

Knowledge Management

I design systems that organize, share, and reuse knowledge to make reliable information accessible and accelerate learning within organizations.

Applied AI

I explore and implement ways to integrate Generative AI into learning and knowledge management processes through agents, knowledge architectures, and new ways of working.

Areas of Practice

Learning and Content Strategy
Knowledge Infrastructure
Generative AI
Curriculum and Instructional Design
AI Literacy and Digital Citizenship

Experience

Mercado Libre · – Present

Learning Sr. Analyst

I work at the intersection of Learning Strategy, Knowledge Management, and Generative AI to develop learning systems for Technology teams.

I currently lead initiatives around knowledge architectures for agents, AI-powered content creation workflows, agentic onboarding programs, and AI mentor agents to accelerate technical capability development.

Featured initiatives
  • Agentic IT Onboarding

    Building the strategy for an agentic onboarding program for IT roles, with impact on learning speed and content personalization.

  • Mentor for devs

    Design and development of an AI-powered mentor agent for junior developers, aimed at accelerating their technical learning curve (alpha phase).

Mercado Libre · –

Knowledge Management IT Senior Analyst

Designed knowledge management and capability development strategies for more than 17,000 Technology and Product professionals, building learning paths, content frameworks, and learning experiences to accelerate the adoption of new tools and engineering practices.

Chicos.net · –

Educational Content Specialist

Designed educational content and experiences around digital citizenship, AI literacy, and 21st-century skills, contributing to projects with organizations including Disney, Plan Ceibal, OEI, and AGESIC.

Featured initiatives
  • HumanIA

    Development of educational resources and gamification projects within HumanIA, an AI literacy curriculum for secondary students and teachers in Argentina, Uruguay, and Chile.

    View project →
  • Historias para Armar (Disney)

    Design of educational content for Historias para Armar (Disney), a 21st-century skills curriculum.

    View project →
  • Imagina Si

    Led digital storytelling workshops with indigenous communities across Latin America, reaching 25 communities in Argentina, Mexico, and Colombia.

    View project →
  • Digital Citizenship

    Authored and developed content for the course "Building citizenship in digital environments" (Plan Ceibal, AGESIC, OEI), with over 1,500 enrolled teachers and official recognition from Uruguay's Council of Education.

    View project →
Somos Red · –

Technology & Digital Transformation Specialist

Designed diagnostic instruments for digital transformation processes in educational institutions. Technology advisor for the 3rd edition of the Fundaciones Grupo Petersen Award for Educational Innovation, a program supporting secondary schools across Argentina.

Featured initiatives
  • Digital Transformation Diagnostic

    Design of tools to assess institutional capabilities and guide educational digital transformation processes.

    View project →
  • Fundaciones Grupo Petersen Award

    Technical and pedagogical support for educational innovation projects developed by Argentine secondary schools.

    View project →
Ministry of Education, Buenos Aires City · –

Digital Pedagogical Advisor

Led teacher professional development programs and technology integration processes in public schools across Buenos Aires. Developed diagnostic tools and analytical frameworks to assess institutional digital maturity and guide innovation strategies.

Provincial Directorate of Community Psychology and Social Pedagogy

Coordinator of the CRECIENDO Program

Coordinated the provincial CRECIENDO program on Comprehensive Sex Education, aimed at strengthening teaching practices in state primary schools in the Province of Buenos Aires.

The work included designing instructional materials, coordinating implementation strategies, and training teachers. The initiative reached 180,000 students, 4,252 schools, and 360 teachers.

Featured initiatives
  • Teaching guide for CSE

    Development of an implementation guide to support teachers in delivering Comprehensive Sex Education.

    View document →
  • Teacher training

    Design and coordination of training sessions for teachers responsible for implementing the program.

Education

Master's candidate in Education
Universidad de San Andrés
– present
Education Specialist
Universidad de San Andrés
–
Higher Education Teaching Credential
Universidad Austral
–
BA in Institutional & Advertising Communication
Pontificia Universidad Católica Argentina
–

Selected Projects

HumanIA
Chicos.net
AI literacy curriculum for secondary students and teachers — understanding AI, its impact, and ethical implications.
View project ↗
Historias para Armar
Chicos.net & Disney
Digital storytelling for 21st-century skills and computational thinking. Ages 8–11. Free, online & offline.
View project ↗
Digital Citizenship – Uruguay
Plan Ceibal · OEI · AGESIC
National-scale digital citizenship curriculum for students and teachers across Uruguay.

Community

AI Literacy & Creator Collective
Teach For All & Anthropic
Member of a global community of educators exploring AI literacy, responsible AI adoption, and the design of learning experiences in the age of generative AI.
2025 – Present
Learn more about this initiative ↗

Contact

Let's talk about learning, knowledge, and AI.
LinkedIn
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